Meet The Organic Music Marketing Team

Cody Patrick , CEO

Cody Patrick is a music industry veteran who has seen his career grow by leaps and bounds in the last 15 years. An Atlanta native, he’s currently part of the A&R team at Asylum Records, owner of the boutique promotion firm Organic Music Marketing, and a frequent collaborator with Resolve Media Group, one of the leaders in Atlanta’s booming video production community. He’s helped direct and produce many hit music videos, including “Bad and Boujee” by Migos, “Broccoli” by DRAM, “Sassy” by Rapsody, and “Jefe” by TI and Meek Mill. Patrick has also worked closely with Future, 2 Chainz, Yo Gotti, T-Pain, YFN Lucci, Cyhi the Prynce, MAC Miller, Dreezy, and many other major artists. He’s become a respected figure in today’s music business and his star just continues to rise. 

Cody discovered his love for music while still in high school, even though he never rapped, sang, or played an instrument. He knew his talents were behind the scenes in business and organization and found his vocation in marketing, promotion, and production. Coming of age in Atlanta, Patrick was exposed to many PR agencies and music marketing groups that couldn’t deliver on the promises they made to their artists. He knew he could do better and started experimenting in his local scene with his own marketing techniques modeled on those of successful record labels. He also earned a Bachelor’s Degree in Business Administration at Eckerd College in St. Petersburg, Florida. This gave him the hard knowledge he needed to achieve his goals and he quickly took it back to Atlanta after graduating. 

Before long, Patrick was conducting his own promo campaigns and producing significantly better results than the professionals he once depended upon. These successes led him to the launch of Organic Music Marketing, an agency that rapidly became known for consistency and client devotion. Since then, Patrick has planned and executed countless digital marketing campaigns of all kinds and sizes. He provides services that always work and produce a return on investment. His efforts are based in honesty and realness instead of the typical industry games and he only works with performers who have what’s required to reach the top. He has also found success in music video production and has worked extensively with Resolve Media Group, one of Atlanta’s finest production firms. 

Patrick recently became part of the A&R team at Asylum Records, where he’ll use his vast industry experience to research and discover potential new artists for the label. He’s always had an ear for new talent and this position is his natural next step. Cody Patrick is a vital figure in the modern music business who has the instincts, training, and credibility to deliver hit after hit. When you’re ready, he’s the one. 

Waka Flocka Flame , Co-Founder

Juaquin James Malphurs, professionally known as Waka Flocka Flame, is an American rapper who emerged as a prominent figure in the hip-hop scene with his energetic style and raw lyricism. Born on May 31, 1986, in Jamaica, Queens, New York, he relocated to Riverdale, Georgia, at the age of nine. His stage name, "Waka," was inspired by the Muppets character Fozzie Bear's catchphrase, and "Flocka Flame" was added by fellow rapper Gucci Mane.

Waka Flocka Flame gained national attention with his 2009 single "O Let's Do It," which charted on the Billboard Hot 100. This success led to his signing with Gucci Mane's 1017 Records under Warner Bros. In 2010, he released his debut album, Flockaveli, featuring hits like "Hard in da Paint" and "No Hands." The album debuted at number six on the Billboard 200, solidifying his place in the rap industry.

In 2012, his sophomore album, Triple F Life: Friends, Fans & Family, showcased collaborations with artists such as Drake and Nicki Minaj. Beyond music, Waka Flocka Flame has ventured into acting, appearing in films like Pixels (2015) and Spring Breakers (2012). He has also been involved in various business endeavors, including a partnership with the streetwear brand DRO in 2018.

In 2025, Waka Flocka Flame expanded his influence in the music industry by partnering with Organic Music Marketing & Distribution, an Atlanta-based digital music marketing agency. This collaboration aims to provide artists with effective marketing services that deliver tangible results and a return on investment. Organic Music Marketing & Distribution is known for its commitment to adding value to artists' careers through reliable promotion strategies.

Waka Flocka Flame's dynamic career reflects his versatility as an artist and entrepreneur, continually evolving while maintaining his roots in the vibrant Atlanta music scene.

Javoe Rokour , COO

Javoe Rôkour is passionate about helping independent artists succeed. With over a decade of experience in the music industry, he understands the challenges artists face and is committed to guiding them through every step of their journey. Javoe has worked with thousands of artists, helping them grow their brands and get their music heard without compromising their vision or independence.  

His background includes managing major acts, launching an online artist academy, and going on nationwide tours to promote music through radio and live shows. Now, he’s focused on building Rôkour Records and using web3 technology to create new opportunities for independent artists.  

Javoe’s mission is to empower dedicated artists by providing honest guidance, reliable support, and innovative strategies. He believes in creating a safe and supportive environment where artists can confidently pursue their dreams on their own terms.

Vanessa Sheldon , CMO

Chief Marketing Officer at Organic Music Marketing,  Vanessa specializes in all things marketing and oversees marketing operations.