Organic Music Marketing Blog

Check out our blog for important music industry updates, new trending marketing methods, and announcements about recent innovations in the music business.

Reverse Robinhood Principle

Indies Weigh In On Deezer/UMG Artist-Centric Model

Remember the recent debate stirred by the new 'artist-centric' streaming royalty model announced by Deezer and Universal Music Group? If you need a refresher, check out our earlier article, linked ...

Music PublishingSongtrust Caught Slippin'

Songtrust Caught Slippin'

Songtrust, owned by Downtown Music Holdings, recently faced significant and prolonged suspensions from major rights societies including PRS for Music, SACEM, and the collective ICE. These suspensio...

Streaming ServicesUMG & Deezer Partnership (Courtesy of Universal Music Group)

Deezer & UMG Form Artist-Centric Alliance

This week there was a lot of big news! The summer slump is over, to say the least. Arguably the biggest headline of the week concerns Deezer and UMG. These two giants have launched an innovative "a...

digital music marketing 2023Spotify Removes White Noise Ad Support

Spotify Removes White Noise Ad Support

Recently, Spotify made a significant decision regarding white noise creators on its platform. These folks were earning up to $18,000 per month by recording ambient sounds meant for background liste...

Music PublishingSean Combs Gives Back Publishing Rights

Sean Combs Gives Back Publishing Rights

Some big news in the publishing world - Sean Combs is in the middle of reassigning his publishing rights for part of his Bad Boy catalog. Representatives from the label declined to disclose the spe...

TikTokTikTok Shop Rivals Amazon, Shein, Temu

TikTok Shop Rivals Amazon, Shein, Temu

This just in! TikTok is reportedly considering launching its very own online retail store in the United States as early as next month. This move would not only allow the company to enter the e-comm...